Reese Witherspoon Confronts Backlash to AI Comments and Says “No One Is Paying Me”

By Chris Gardner, The Hollywood Reporter

The Oscar winner has weighed in after her comments caught fire online and social media users accused her and Sandra Bullock of being paid by AI companies to promote the technology.

Reese Witherspoon went viral last week — nearly five million views on Instagram and countless more when her comments were shared across platforms — for suggesting that her followers embrace and learn how to use artificial intelligence. “It’s time. It’s time, people,” she said in an IG Reel.

While some of her famous friends loved the seemingly organic promotion (“THIS,” commented Kerry Washington), not everyone was as enthusiastic. The backlash spread pretty far and wide as many on social media criticized Witherspoon for a multitude of reasons from the impact AI data centers have on the environment to how AI companies have stolen artists’ intellectual property to feed and train models, and more. Others flagged it as suspicious, questioning the timing and whether or not she has a partnership with AI companies.

Well, the Oscar winner has seen the backlash and responded. “Well, I guess my AI post got people talking,” Witherspoon posted on Instagram Stories on Monday. And she directly addressed whether or not she was being paid to promote AI, a claim that surfaced after her comments went viral and gained even more traction after Sandra Bullock said at CNBC’s Changemakers event that it’s time to lean into AI. “We have to use it in a really constructive and creative way, make it our friend,” Bullock said. The back-to-back AI promotion inspired theories that the Oscar winners were being paid to promote AI. Not so fast, Witherspoon said.

Curt Doty

Curt Doty is a former NBC Universal creative executive and award-winning marketer. As a creative entrepreneur, his sweet spot of innovation has been uniting the worlds of design, content and technology. Working with Microsoft, Toshiba and Apple, Curt created award-winning advanced content experiences for mobile, eBooks and advertising. He has bridged the gap between TV, Film and Technology while working with all the movie studios and dozens of TV networks. Curt’s Fortune 500 work includes content marketing and digital storytelling for brands like GM, US Army, Abbott, Dell, and Viacom.

https://www.curtdoty.co
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