Matthew McConaughey Believes Actors Will Compete Against AI at the Oscars One Day: 'Infiltrate Our Category'

By Raquel “Rocky” Harris

Matthew McConaughey weighed in on what the future of Hollywood will look like as the industry embraces artificial intelligence, saying actors should prepare for the day that they’ll have to compete against computer-generated personalities at the Academy Awards.

“It’s coming. It’s already here,” McConaughey said during CNN’s town hall discussion at the University of Texas at Austin, which will be fully released on Saturday.

“Don’t deny it. It’s not going to be enough to sit on the sidelines and make the moral plea that, ‘No, this is wrong.’ It’s not going to last. There’s too much money to be made, and it’s too productive,” McConaughey said, having mentioned that he plans on trademarking his iconic catchphrase “Alright, Alright, Alright” as an effort to block AI misuse.

Curt Doty

Curt Doty is a former NBC Universal creative executive and award-winning marketer. As a creative entrepreneur, his sweet spot of innovation has been uniting the worlds of design, content and technology. Working with Microsoft, Toshiba and Apple, Curt created award-winning advanced content experiences for mobile, eBooks and advertising. He has bridged the gap between TV, Film and Technology while working with all the movie studios and dozens of TV networks. Curt’s Fortune 500 work includes content marketing and digital storytelling for brands like GM, US Army, Abbott, Dell, and Viacom.

https://www.curtdoty.co
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