SHOWCASE
ULRIKE KERBER
Meet ULRIKE
Ulrike Kerber is a creative director, AI artist and researcher (PhD). Her motion design studio Viva Design, is award-winning and a think tank for creativity and innovation in Santa Barbara, California, and Berlin, Germany. She is known for her creativity, design, art, and motion/video work. Ulrike has given many creative workshops for design companies and is a public speaker and professor at Hyper Island and Berghs in Sweden, Media University, Berlin, and US design college SCAD.
Her book, “The Best AI Tools for Designers," is published on Amazon, and her AI workshops and ethics salons are ongoing events (https://www.ulrikekerber.com/ai). In her research, she critically examines AI and its influence on creativity, socialization, and culture.
MY TECH STACK
1. Idiocrazy:
This film was entirely done with Midjourney videos. The title was inspired by the feature film "Idiocrazy" . Visually, I lean into what theorists call the aestheticization of politics. AI makes it disturbingly easy to produce symbolic nonsense that somehow still feels meaningful.
People typing backwards on typewriters, without paper. Iconic. All empty gestures that look productive and produce nothing. More about the concept here.
2. The Shaman and James Blond
I worked with a hybrid AI-assisted design workflow, combining generative image and video models (e.g. Midjourney, Veo 3, weavy, Runway) with professional post-production tools (Adobe After Effects, Photoshop). AI is used for ideation, previsualization, and aesthetic exploration, and video generation, while authorship, narrative structure, and final decisions remain human-led.
“AI IS AN AWKWARD COLLABORATOR - TALENTED, BUT HAS NOT SEEN MUCH OF THE WORLD.”
- Ulrike Kerber